I have just added a new feature to web2express digest application: monitoring twitter conversations and blogoshpere in real time. Real time monitoring is the second application of the real time data platform I have established since the beginning of this year. The first application is topics following for the public.
Who will benefit from social media monitoring?
Marketers can use the new “My Probes” feature to conveniently monitor new twitter conversions and new blogs as they come online. You can create any probe to monitoring what people are saying about your products, brands, or competitions right now.
How to monitor in real time?
To set up the monitoring, check “Enable realtime monitoring” on the account settings page, and then create a probe for each monitoring task on the “My Probes Settings” page. A probe is a set of keywords and/or phrases. After you create a probe, you can add or change keywords anytime. Monitoring can be started or stopped at any time. After monitoring starts, the real time data stream is probed by the probe’s keywords and phrases. You can view the found target conversations and blogs on the view probe page. Currently, only the latest targets are shown online. I’ll figure out how to effectively expose all of your monitoring results online. In the meantime, let me know if you want to see the archived results in your account.
Any comment or feature request? please drop me an email (ajchen @ web2express.org).